Music on the streets, bright swimming costumes, surf boards in one hand and a Ramune in other!! – An ideal scenario on a bright summer day in Japan. A simple lemonade became Ramune in Japan and has been around for more than 160 years all thanks to US that brought the lemonade to Japan and UK for introducing the ‘Codd necked bottle’ Ramune became a sensation amongst bored Japanese who had had enough of monotonous, difficult life. The same guys had ruled the country for like 250 years! Basically, every Japanese person was bored out of their minds.
The popularity of Ramune in Japan grew manifolds with many
interesting and quirky flavours added to the regular ones. While the evolution
of Ramune was happening in Japan, the Americans who visited Japan were surprised
to see their simple ‘lemonade’ being transformed and glamourized into Ramune
with stylishly opening bottle and subtle, pastel coloured drink in it!! It
became an instant hit in the US where soda pop culture was huge in the times.
Ramune has always been a fun drink, Genki Ramune will now
give a twist to your fun drink with added health advantages!!! How about that?!
Genki Ramune is a brand from Kobe, Japan and owned by NIZONA CORPORATION. Genki
is a Japanese word which means healthy, energetic and peppy. Genki Ramune is
not just a fun drink but a state of mind……! because it elevates your happy
state of mind, transforms the sad state of mind to elation and worried state of
mind to carefree.
Genki Ramune rethought the format and focused on unique,
health and mood enhancing flavours – Matcha Green Tea Ramune, Golden Turmeric
Ramune and Tangy Multivitamin Ramune in addition to the regular fun flavours –
Blueberry, Orange, Melon, Pineapple, Strawberry and Soda. Connoisseurs will
appreciate as much as the rookies !